Award-winning Plant-based Options from Oumph!

Award-winning Plant-based Options from Oumph!

Oumph! is a new mouth-watering food from the plant kingdom, which is made from soya beans. The award-winning plant-based Oumph! is now available at Whole Food Market stores in the UK. In 2016 Oumph! was awarded Food Product of the Year by the Swedish Grocers Federation, and was a great success at the Just V Show at London's Olympia earlier this year.

"We are very happy to be launching our products at Whole Foods in the UK. The Oumph! products are designed to create cravings for a wide audience, including families, foodies, chefs and fast food loving vegans."

Anna-Kajsa Lidell, Oumph! co-founder and Head of Progress Strategy for Food for Progress

Oumph! is made from soya beans. It is completely plant-based, free from gluten, dairy and nuts and easy to cook, being suitable to grill, boil, sauté, deep-fry or heat over an open fire. The Pure Oumph! comes in three varieties: The Chunk, The Strip and The Filet. Pure Oumph! contains nothing but soya protein concentrate, water and salt.

Spicy Oumph! is an entire range of Oumph! products, seasoned with spice mixes and includes: Pulled Oumph!, Thyme & Garlic, Kebab Spiced, Salty & Smoky, Tandoori BBQ, Tarragon & Lemon, Grill Spiced and Bibim Oumph!

Four varieties are part of the initial launch at Whole Foods in the UK: Pulled Oumph!, Thyme & Garlic, Kebab Spiced and The Chunk. Oumph! is part of a wider concept within Food for Progress and a tool for igniting positive change in the way we create, prepare and enjoy good food on a global scale. Discover more at


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